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Globally identified Swedish fashion brand H&M faced this concern with certainly one of its kids's wear ads in 2018. A Black child carrying a hoodie with the slogan "coolest monkey in the jungle" was featured in the ad. This immediately led to controversy, as "monkey" is commonly used as slur against Black people, and triggered many purchasers to boycott the brand. Many people, including celebrities, posted on social media about their resentments in the direction of H&M and refusal to work with and purchase its products. H&M issued a press release saying "we apologise to anybody this will likely have offended", though this too received some criticism for showing insincere. In the run-up to Fashion Revolution Week, our weekly publication may have all the latest news and updates on the campaign and the step by steps of the method to get entangled. Throughout Fashion Revolution Week, we’ll educate and inspire our global group on the true va...